The UK's first-ever content-driven pavilion for the UK Pavilion at Expo 2025 Osaka is set to open on the 13th of April 2025. Immersive International where appointed as Experiential Master Planner & Exhibition Designer by His Majesty’s Government. The scope for this project included pavilion concept design and strategy, interior exhibition spatial design, immersive experiential content and animation, advanced AV design and accessibility design.     

My role on the project spanned the duration of the 3 years which allowed me to work across the design phases as a Spatial Designer, Experiential Designer, and 3D Modeller with responsibilities such as creative ideation, user experience exploration, assisting the Lead Architect with modelling and architectural drawings and 3D modelling for the animated content within the experience.